About For Your Imagination

For Your Imagination is a leading branded entertainment web video studio focused on the development, packaging and multi-platform distribution and synidcation of high-quality branded web video. The studio works with brands to develop their online video content, produce a high quality video program, package to appeal to the key demos and ensure the delivery of the content to the desired target audiences with scale and reach. New York City based For Your Imagination is built upon the experience of interactive and TV industry veterans whose combined expertise include web development, major television and movie production, national marketing campaigns and technology.

Executive Team

• Paul Kontonis, Chief Executive
• Alec Pollak, Chief Creative Officer
• Michael Lopez, Investor Relations

Board of Advisors

• Don Buckley
• John Henkel
• Pat O'Gorman
• David Tochterman

Biographies

Alec Pollak

Alec is a co-founder and Chief Creative Officer of For Your Imagination. Alec began his web design career on the earliest movie and corporate web sites and through creative director roles at a variety of design agencies and his own projects, which range from co-authoring a sci-fi fantasy novel to an installation art project. Alec was the former Creative Director of btldesign and has worked in the Internet industry since 1995 when he created one of the first big budget film websites for the movie, "Batman Forever." His background of art direction and design for print and multimedia at Grey Entertainment Advertising launched him into a founding Creative Director position at Siteline, one of the first NYC web design shops. Alec went on to form Stir Associates where he continued to develop relationships with a number of major corporate clients including Olympus America, Warner Bros. Movies and Atlantic Records. He has appeared in a number of industry publications, and speaks at industry conferences and seminars.
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David Tochterman

David develops and produces multiplatform and branded content and combines experience as a top entertainment executive and producer with a hands-on knowledge of digital and interactive content. In his years as Senior Vice President and Vice President of the independent powerhouse Carsey Werner Company, he played an integral role in the development and production of many top 10 television shows including THAT 70S SHOW, 3RD ROCK FROM THE SUN, ROSEANNE, COSBY and GRACE UNDER FIRE for which he was also an Executive Producer. He also served as Executive Vice President for the launch of Will Smith's production company Overbrook Entertainment and led its television division. At Overbrook he was also Executive Producer of the original pilot for the current Comedy Central series KENNY VS SPENNY. In 2006, Mr. Tochterman was recruited to launch CHANNELBLAST, a B2C website featuring live original episodes of interactive branded content and amassed over 8 million views at launch and was featured in multiple press articles including the New York Times, Forbes and Broadband Today. Mr. Tochterman has appeared as a moderator and panelist at media conferences including Digital Hollywood, CES, AdTech, OMMA, NYTVF and LATVF. His career began as a director, producer, and casting director for over 200 plays on Broadway, Off Broadway and at theatres across the country. He is a graduate of Syracuse University.

John Henkel

Henkel began his work in the entertainment industry over 12 years ago when he joined the Recording Industry Association of America. During his tenure at the RIAA, Henkel co-founded the association artist relations department, and has been heavily involved in shaping the artist relations component of the company legislative agenda. In 1999, he was promoted to head up the association well respected Gold and Platinum award program where he developed and launched their Diamond award program and, more recently, created sales certification programs for digital tracks and ringtones. In addition, he established Front Row, a monthly in-house music series that has featured performances from many up and coming artists. His relationships with artists, management companies, agents, record label executives and media companies puts him a unique position to develop online video strategies for artists. Prior to working at the RIAA, he was an account executive at AON/Huntington T. Block. View John Henkel's Linkedin profile.

Pat O'Gorman

Pat O’Gorman is an award winning television producer and director with over 40 years experience. Presently, she works as television network and media consultant for Beauchamp Communications. Pat was the executive producer for the Television Food Network (1992-99) and the Book Channel (1984-1986). She has worked as an editor on "60 Minutes," CBS’ "Who’s Who," "Crime Watch Tonight" and as an editor and producer for Woman’s Magazine. In 1979, Pat started CNN with Reese Schonfeld, and developed a program for "Video Journalists" to teach all aspects of Journalism and TV News. In addition to her plentiful professional experience, Pat has received 4 Peabody Awards for her work as a documentary film editor at CBS. Pat has collaborated on many projects; "Cambodia", a documentary reported by Ed Bradley and "Assassination MLK", reported by Dan Rather, are two of her finest.

Paul Kontonis

Paul is the Chief Executive and a co-founder of For Your Imagination. As an interactive media veteran, Paul has been a new media pioneer and has developed interactive content practices which reach out and engage an audience. Paul was the General Manager of Educational Marketing and Corporate Sales for Kaplan Test Prep and Admissions, the leading test preparation provider. Prior to joining Kaplan, Paul was the Chief Marketing Officer of btldesign, a 25-year-old marketing communications agency, specializing in business-to-business marketing communications for Fortune 100 global brands like MasterCard, Samsung, Pfizer, Major League Baseball and the FIFA World Cup. Paul's interactive experience began as the Vice President of Sales and Marketing at SenseNet, a Web application development agency, and as the Director of Business Development for Silver Shock, a boutique interactive agency. He is a founding member of the International Academy of Web TV, a speaker at several industry conferences and seminars annually, digital media books including the Documentary Filmmakers Handbook.
  View Paul Kontonis' Linkedin profile.