On June 9th, Alec Pollak, Chief Creative Officer of For Your Imagination, presented For Your Imagination at the OnFronts in New York City. MediaWeek writer Mike Shields highlighted "GOLD WITH A PURPOSE" amongst all the offerings at the OnFronts. Here is what Alec Pollak presented and the video he unveiled...

"At For Your Imagination we do things a little bit differently - we've focused on becoming branded entertainment experts. What does that mean? That means we develop, package, distribute and syndicate branded web video.

So - four core areas of expertise:

Brand-Conscious Development, in other words we create high end content that is not just high end for the sake of making high end content but is consistent with brand goals.

Professional Packaging wraps all of our shows in proper identity, marketing and talent that elevates it all to a look consistent with brand expectations.

Multi-platform Distribution spreads the work not only to all of the fantastic web video platforms out there but to mobile and international and beyond

Targeted Syndication, our special sauce,  is where we go beyond standard distribution models and ensure the brand is reaching the right audiences.

We've done this for lots of big brands that I am sure you're familiar with including TJ MAXX, Panasonic, Hasbro, Baby Bjorn, Chipotle, Coors Light, Theory, Holiday Inn Express, Kathy Hilton and one really proud of, our work with Warner Bros. promoting The Dark Knight and Watchmen.

So we wanted to present some of our work to you and at first we thought we would just post 140 character descriptions of our shows on Twitter and be done with it... but then we realized that we should probably do what we do best and produce a video. So here it is...



Hope you enjoyed that. We've got a lot of great stuff coming out. We're really excited to be working with CJP Studios on Gold With a Purpose.

On our website you can find info on these series and others like Gotham Backstage with veteran tv producer David Tochterman.

Bottom line - we are your source for developing high quality original web programing with a proven ability to engage your brand's target audience.

I'll leave you with one last question: "what can our imagination do for you?"

Paul Kontonis, CEO and co-founder of For Your Imagination, Adam Eland, Executive Producer of CBS Interactive and co-founder of Bright Red Pixels and Ned Canty, Festival Director for the New York Television Festival talk about Internet Week's Web TV Producers Toolbox, making money in online video and YouTube vs. Hulu in this little video by Mike Street.