« Yahoo! Video DadLabs Double Header | Main | WebVideoReport Features Advice from DadLabs »

Internet TV is Good for Brands

Jamison Tilsner, editor of Tilzy.TV, recently interviewed Paul Kontonis, CEO and Co-Founder of For Your Imagination, and develd into the future of the business of Internet TV. We are big fans of their description of the company as "For Your Imagination is a community-conscious creative company that's just begun to build audiences, attract brands and, most important, create some kick-ass content."

Posted on February 6, 2008 by Registered CommenterFor Your Imagination Comments2 Comments
Share this: del.icio.us | Digg | Google | Ma.gnolia | Reddit | Stumble Upon | Technorati

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments (2)

The web offers a vast amount of product placement/brand intergration opportunities. After all that how TV soap programmes initially got the brands to sponsor programmes. This is the 21st century equivalent.

The economies of scale that Paul Kontonis eluded to give smaller to medium size and new started up ventures a chance to advertise, market, promote with a direct engagement with desired demographic.

But as also stated, this needs to be crafted well in terms of audience building, development, brand perception, careful awareness of the getting the balance right.

http://www.hd-productions.biz
Feb 17, 2008 | Unregistered Commenterhd-productions.biz
Great comment, we fully agree.
Feb 18, 2008 | Registered CommenterFor Your Imagination

PostPost a New Comment

Enter your information below to add a new comment.
Author Email (optional):
Author URL (optional):
Post:
 
All HTML will be escaped. Hyperlinks will be created for URLs automatically.