The ClickZ Network is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference in the world, online or off. Clickz Expert Christine Beardsell address whether it better to target your Web shows and what's the best way to measure digital video success in her latest interview with For Your Imagination's CEO and co-founder Paul Kontonis in "Exploring Brand Content Video". The interview provides insight into For Your Imagination's proven branded entertainment methodology. Christine is the Vice President and Group Creative Director of Digitas's brand content group, The Third Act,  has an amazing ability to weave media, tech, and channel smarts to inform deep interactive experiences and you follow her on twitter.com/beardsell. Thanks Christine!